Quick Facts
● Organization: Yorkville Youth Tackle Football & Cheer (YYTFC), the Yorkville Foxes
● Location: Yorkville, Illinois
● Raised: $10,396.88 in profit
● Timeframe: 18 days
● Ages served: 6–12
● Affiliation: Pop Warner, USA Football safety standards
Every Pop Warner season starts the same way: new gear to fit, fields to book, and a program that runs almost entirely on volunteer hours and family goodwill. For Yorkville Youth Tackle Football & Cheer (YYTFC), known around Yorkville, Illinois as the Foxes, this season came with something extra. In just 18 days, the program’s David’s Cookies Ship-to-Home fundraiser brought in $10,396.88 in profit, real money that goes straight back into the kids wearing the jersey.
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What a Cookie Fundraiser Actually Looks Like
A cookie fundraiser gives every athlete, student, or member a personal online store instead of a paper order form. Supporters shop from a shareable link, pay online, and the product ships straight to their door, no cash to collect, no boxes to store, no delivery day to coordinate. Groups typically keep a set profit percentage on every sale, plus a higher rate on straight donations. For families juggling practices, homework, and everything else a season demands, that’s the entire appeal: real fundraising results without adding another job to an already full week. The Yorkville Foxes are a good example of what that looks like in practice.
A Program Built on More Than Touchdowns
YYTFC serves youth football and cheer athletes in Yorkville, following Pop Warner and USA Football safety standards. Like most youth sports nonprofits, the Foxes’ budget covers the parts of the season nobody sees from the sideline: equipment, uniforms, field rental and game-day expenses, safety improvements, and the everyday cost of running a program. Just as important, fundraising dollars help the Foxes keep participation affordable, so a family’s budget is never the reason a kid sits out the season.
Old-School Hustle Meets New-School Reach
What made this campaign work wasn’t one clever trick. It was the Foxes running every channel they had, at the same time.
Coaches and team parents posted updates on social media. Group messages kept every family looped in on where the team stood. A little friendly competition between families kept the energy up. And because every seller had their own personal David’s Cookies link, families could share it with friends, relatives, and coworkers who live nowhere near Yorkville, supporters who’d never have heard about the fundraiser otherwise.
Then the Foxes did something a lot of modern fundraisers skip entirely: they went door to door. Team families walked their own neighborhoods, talked to the people next door, and asked directly for support the way youth sports fundraisers have worked for decades. The difference this time was that a neighbor didn’t have to dig for cash or write a check on the spot. They could scan a link, order online, and have cookie dough shipped straight to their door.
“The biggest win was watching our entire organization come together and raise a profit of $10,396.88 in only 18 days. It showed what can happen when our Foxes community works toward one shared goal.” — Chester Davis, YYTF Fundraising/Sponsorship Director
Eighteen Days, One Big Number
When the fundraiser closed, the Foxes had raised $10,396.88 in profit in just 18 days. That number funds real things this season: helmets and pads, uniforms, field time, and the safety upgrades that keep tackle football as safe as it can be for athletes ages 6 to 12. It also means more Yorkville families can say yes to the season without worrying about the cost.
Backed by an Official Pop Warner Partnership
The timing lines up. Pop Warner Little Scholars recently named David’s Cookies Fundraising its official fundraising partner for youth football, cheer, and dance. That means affiliated programs like YYTFC get access to the same model that powered the Foxes’ 18-day campaign: a free online store for every athlete, 50% profit on every cookie dough sale, 80% profit on donations, and zero boxes to store or deliver.
What the Foxes Say Made the Difference
Ask the team what stood out, and it wasn’t the cookie dough flavors, although those helped. It was how little friction the fundraiser added to an already full season. Families didn’t collect cash, chase down payments, or store boxes in a garage. Every athlete had a shareable link, supporters could track the team’s progress in real time, and reaching people outside the Yorkville community turned out to be as easy as sending a text.
That combination, a product people already want plus a platform that removes the busywork, is exactly what David’s Cookies Fundraising is built to deliver for youth sports programs like YYTFC.
Congratulations, Foxes
Congratulations to the Yorkville Foxes and every family who knocked on a door, sent a text, or shared a link this season. Eighteen days and $10,396.88 later, the program has real proof of what a Pop Warner community can do when it pulls in the same direction.
If your football, cheer, or Pop Warner program is planning its next fundraiser, the Foxes just showed exactly what’s possible.
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Cookie Dough Fundraiser FAQ’s
What is a cookie fundraiser?
A cookie fundraiser is a group fundraising campaign, usually built around cookie dough, where each seller gets a personal online store instead of a paper order form. Supporters buy from a shareable link and the product ships directly to their door, with a set profit percentage going back to the group.
How much can a youth football team raise with a cookie fundraiser?
It depends on team size and campaign length, but real results vary widely. Yorkville Youth Tackle Football & Cheer raised $10,396.88 in 18 days with a David’s Cookies Ship-to-Home fundraiser, which pays up to 50% profit on every sale.
How long does a Pop Warner cookie dough fundraiser typically run?
Most Pop Warner and youth football programs run their David’s Cookies fundraiser for two to three weeks. The Yorkville Foxes wrapped their campaign in 18 days.
What’s the best way to get an entire youth football program to participate?
Combine multiple channels at once rather than relying on just one. The Yorkville Foxes used social media, team group messages, friendly competition between families, and in-person door-to-door outreach, all pointing supporters to each athlete’s personal online store.
Does David’s Cookies Fundraising work for Pop Warner teams?
Yes. David’s Cookies Fundraising is the official fundraising partner of Pop Warner Little Scholars for youth football, cheer, and dance, with a free online store, no upfront cost, and no minimum order.
What does youth football fundraising money typically pay for?
Most programs use fundraising profit for equipment, uniforms, field and game-day expenses, safety improvements, and keeping registration affordable for every family.