677 Boxes, 59 Cheerleaders, $8,945 Kept: 3 High School Cheer Fundraiser Wins From Coast to Coast
A high school cheer fundraiser with David’s Cookies Fundraising is a 100% online cookie dough sale: supporters order from a link, the dough ships straight to their door, and the squad keeps up to 50% profit on Ship-to-Home orders. Recently, three varsity programs in California, North Carolina and Tennessee put that model to work. Together, 59 cheerleaders sold 677 boxes, brought in $17,890 and kept $8,945.
You already know the routine. Not the one on the mat. The other one.
The uniform invoice. The camp deposit. The competition entry fee that lands the same week as homecoming. Then somebody says the words every coach dreads: “So, what are we selling this year?”
Here is what three squads sold. And what they kept.
The scoreboard: three squads, three states, one playbook
| Squad | State | Cheerleaders | Boxes sold | Total sales | Profit kept |
|---|---|---|---|---|---|
| Los Alamitos High School Song and Cheer | CA | 26 | 310 | $7,750 | $3,875 |
| Dickson County High School Cheerleading | TN | 17 | 193 | $5,790 | $2,895 |
| Western Harnett High School Cheer | NC | 16 | 174 | $4,350 | $2,175 |
| Combined | 59 | 677 | $17,890 | $8,945 |
Every squad kept 50 cents of every sales dollar. That is the top of the up to 50% profit on Ship-to-Home that David’s Cookies Fundraising offers, and nobody had to collect cash, store boxes or deliver a single order.
Los Alamitos: a nationally ranked program that has to fund itself
Los Alamitos High School Song and Cheer, on the Orange County line beside Long Beach, is a nationally ranked program with a trophy case to match. Its varsity Song squad has won national pom titles, and the varsity Cheer squad holds a CIF-Southern Section championship.
Here is the part most people never see. The program says it receives no funding from the school district or the school itself. Every mat, every coach and every trip to nationals is paid for by the families and the community.
So when 26 Spirit Leaders took their cookie dough fundraiser online, the stakes were real. They sold 310 boxes and kept $3,875. That works out to roughly 12 boxes per cheerleader, which is about one box for every person on a family group chat and a few neighbors.
Championship programs do not run on talent alone. They run on budgets someone has to raise.
Dickson County: 17 Cougars, $2,895 and the best return per cheerleader
In Dickson, Tennessee, west of Nashville, the Dickson County High School Cougars squad had 17 cheerleaders sell. They sold 193 boxes and kept $2,895.
That is an average of about $170 in profit for every cheerleader who took part, the highest of the three squads. Smaller roster, sharper result.
The lesson for every coach reading this: the number on the roster matters less than the number of people each cheerleader invites.
Western Harnett: 16 Eagles prove a small squad can fill a big budget line
Western Harnett High School sits in the Harnett County countryside southwest of Lillington, North Carolina. Its Eagles squad had 16 cheerleaders sell 174 boxes and keep $2,175.
For a squad that size, $2,175 is not a rounding error. It is a camp deposit, a set of practice wear or a competition entry, paid for without a single car wash.
What does about 11 boxes per cheerleader actually look like?
Across all three squads, the average cheerleader sold about 11.5 boxes. Picture it in real life:
- Two or three boxes from home. Parents, siblings and the family freezer.
- Four or five from extended family. Grandparents and aunts who would buy anything with a team logo on it, and are thrilled to buy something they actually want.
- Three or four from the wider circle. Neighbors, coworkers, a youth pastor, the family dentist.
None of those people need a paper order form. They tap a link, choose from six gourmet flavors and get the dough shipped to their door.
It still takes effort. Cheerleaders have to ask. But the ask is easy, because the product sells itself.
Why does cookie dough beat the car wash for cheer teams?
Because your squad’s weekends already belong to practice, games and competitions. A cookie dough fundraiser built for busy squads removes the parts that eat your time:
- No upfront cost and no money collected upfront. Supporters pay online.
- No inventory. Ship-to-Home means dough goes from our kitchen to your supporter’s freezer. No sorting boxes in the gym lobby.
- A product people want. Six gourmet flavors: Chocolatey Chip, Snickerdoodle, Oatmeal Raisin, Peanut Butter, White Chocolate Macadamia Nut and Apple Caramel.
- A free app that does the heavy lifting. The Brandname Fundraising app for iOS and Android lets each cheerleader send invites in minutes, adds a Spin to Win game that keeps supporters engaged, never asks the same person twice and only sends between 8am and 5pm Eastern.
- A real person in your corner. Every group gets personal help from a fundraising expert, from setup to final payout.
- Trusted partners. David’s Cookies Fundraising is a fundraising partner of Varsity Spirit and an official partner of Pop Warner, and up to $10M is available in sponsorships for qualifying programs.
How do you start a high school cheer fundraiser with David’s Cookies?
- Sign up free at the lead page. It takes a few minutes and costs nothing.
- Set your goal and dates. Shorter windows with a clear deadline create urgency. Your fundraising expert will help you pick a length that fits your season.
- Invite your squad. Cheerleaders download the app, personalize their page and start sending invites.
- Watch the orders roll in. Supporters order online, dough ships to their homes, and your squad keeps up to 50% profit on Ship-to-Home orders.
Your squad already gives everything on the mat. Give them a fundraiser that respects that effort.
Start Your Cheer Fundraiser Today
Keep reading: The Ultimate Guide to Cheerleading Fundraiser Ideas That Actually Work · Five Squads. Five States. $44,470 Raised. · How Watkins Warrior Cheerleading Funded UCA Camp
FAQ’s
How much can a high school cheer team make with a cookie dough fundraiser? Results depend on roster size and participation. Three varsity squads in this story kept between $2,175 and $3,875 each, with David’s Cookies Fundraising offering up to 50% profit on Ship-to-Home orders.
How many boxes does each cheerleader need to sell? The cheerleaders in this story averaged about 11.5 boxes each. Most of those sales come from family, extended family and close neighbors.
Does the cheer team have to handle money or deliver orders? No. Supporters pay online and Ship-to-Home orders ship directly to each supporter’s door.
Is there a cost to start a cheer team fundraiser? No. Signing up with David’s Cookies Fundraising is free, with no upfront cost.
What flavors can supporters order? Six gourmet cookie dough flavors: Chocolatey Chip, Snickerdoodle, Oatmeal Raisin, Peanut Butter, White Chocolate Macadamia Nut and Apple Caramel.